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Podcast: The Smart Marketer Podcast
Episode: Our Launch Report Card & The Second Scoop Strategy.
Description: If you like data, testing, analysis, and AWESOME marketing results, you're in for a treat. In this episode, our host (and CMO of Smart Marketer), John Grimshaw, dives into the numbers, because after all, aren't numbers the way that we evaluate what marketing strategies are working and which ones we need to take off the table? So if you're overwhelmed with different approaches, trial and error is taking its toll, or you want some expert input, this episode will give you concrete guidance and a few great takeaways for your next launch or opt-in. John draws from a training...