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Podcast: The Journal.
Episode: Can Pepsi Make a Comeback?
Description: After decades of fighting Coca-Cola to be the nation’s favorite soda, Pepsi dropped to third place, after Dr Pepper. Now PepsiCo needs to win back soda drinkers . WSJ’s Laura Cooper reports that after years of focusing on potato chips and energy drinks, the company’s new beverage head Ram Krishnan is trying to refocus PepsiCo on drinks, in part with an agreement to purchase prebiotic soda brand Poppi. Allison Pohle hosts. Â
Further Listening:
- ‘It Came out of Nowhere’: The Rise of Dr PepperÂ
- The Fight to Kick Soda Out...