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Podcast: The SaaS Revolution Show
Episode: How to build a killer brand to achieve hyper growth with Dave Gerhardt
Description: On this episode of the show, we host with Dave Gerhardt, VP Marketing at Drift, and talk about the importance of brand in B2B and how to go about creating an awesome one.
Dave joined Drift at the very start as the first marketer. When I asked him whether it had been his impressive resume, featuring names such as HubSpot and Constant Contact that got him the job, Dave admitted it was actually his side project, the Tech in Boston podcast, slack channel and email list that had caught the attention of David Cancel.
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