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Podcast: The SaaS Revolution Show
Episode: How to turn an untapped market into an IPO with Frederic Kerrest, Okta
Description: It was early on in his time at Salesforce that Frederic Kerrest knew SaaS was going to be huge. On paper, enterprise on-premise software ruled the world, banking $500B in revenue a year. In comparison, Salesforce, which in 2002 was the only one charging on a subscription basis, had an ARR of around $25M. But Frederic knew that was destined to change. The tables would turn.
He spent five years at Salesforce, working in sales and business development. He started and built the Latin America sales organization, Mobile group and OEM / Reseller programs. This week’s guest on th...