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Podcast: The SaaS Revolution Show
Episode: How to run revenue-driven marketing with Lidia Lüttin
Description: On this week’s episode of The SaaS Revolution Show, we talk with Lidia Lüttin, VP Marketing at Happeo, a company hailing from Helsinki, which aims to connect the global workforce of enterprises.
Lidia has always been a marketer. The kind that prefers the early scrappy days of starting up than the arguably settled clear days of scaling up. It’s why she recently moved from 300-person Bynder to the 20-person Happeo, formerly known as Universe. It was the employee count plus the vision of the CEO that convinced Lidia to join the company. However, there was a...