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Podcast: SharkPreneur
Episode: How Shoppable Video is Transforming Online Sales with Vimmi
Description: Discover how shoppable video is transforming e-commerce as Eitan Koter reveals how brands can boost conversions, engage customers, and turn video content into a powerful sales engine—all with just a click! In this episode of Sharkpreneur, Seth Greene speaks with Eitan Koter, Co-founder and co-CEO of Vimmi and host of the Mastering E-Commerce Marketing Podcast. They discuss how shoppable video is revolutionizing e-commerce by enabling customers to engage, ask questions, and purchase directly within videos on platforms like YouTube, Instagram, Facebook, TikTok, and more. Eitan shares insights on how AI-driven analytics, live shopping, and aut...