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Podcast: The IT Experts Podcast
Episode: EP032 - MSP Cold Calling Secrets with John Montgomery and Ian Luckett
Description: As an IT & MSP business, closing a deal and conversion is key in keeping the business going. Cold calling allows you to reach out to your dream client and the best way to engage with them, get to know what needs they have and how exactly can you help them. John shares with us that as an IT & MSP business owner, you can sit down and wait for the phone to ring, or up your game and make that call.  John also talked about the cold calling process; how important it is that you know how t...