Want to create an interactive transcript for this episode?
Podcast: Inside Commerce: Ecommerce Strategy, CX and Technology Podcast
Episode: EP285: The Future of Order Orchestration & Integrations for Ecommerce, With Kelly Goetsch, COO at Pipe17 and Chairman of the MACH Alliance
Description: FOLLOW US:LinkedIn: https://www.linkedin.com/company/inside-commerce/ ABOUT THIS EPISODE:In this ecommerce podcast, Kelly Goetsch discusses his transition from Commercetools to Pipe17 and the company's mission to revolutionise order management in ecommerce. The podcast highlights the challenges of traditional systems and how Pipe17's network-based approach offers a more efficient solution.The conversation covers the importance of integrations, the role of AI in order management, and the future of ecommerce technology. Kelly also shares insights on customer use cases, deployment strategies, and the evolving landscape of...