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Podcast: Office Talk Australia, Marketing for Architecture
Episode: WOWOWA
Description: Monique Woodward is the director of WOWOWA, a medium-sized architecture practice based in Melbourne whose work embodies the philosophy that “life’s too short for boring spaces”. Monique and her husband Scott launched the practice in 2010 with a focus on colourful, playful family homes, but today their 13-person studio is also working on a number of exciting public and community projects.In this episode, we discussed:How Monique was able to carve out a distinctive brand in the residential marketHow she was able to identify with her ideal clients and put her authentic self forward in her ma...