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Podcast: Surviving Outside Sales
Episode: Becoming the Go-To Expert in Your Industry | SOS Ep. 369
Description: Send us Fan MailThe outside sales world offers abundant opportunities to reinvent your approach and grow your business, but success requires building a strong foundation that can withstand market changes and client turnover.• Without the right foundation, your territory becomes vulnerable like a house of cards • There's no such thing as status quo in sales – you're either growing or shrinking• Recurring revenue models allow you to stack clients and grow more quickly than one-time sales• Becoming the go-to expert means understanding how to elevate your buyer's future state• Decision-makers constantly ask colleague...