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Podcast: The CTO Show with Mehmet Gonullu
Episodio: #457 Why Founder-Led Growth Isn’t Optional: Jess Schultz on Early-Stage GTM, Metrics, and Startup Scaling
Descripción: In this high-impact episode, Mehmet sits down with Jess Schultz, a fractional CRO/CMO and angel investor, to unpack what truly drives early-stage startup success. From the importance of founder-led sales to building a go-to-market (GTM) motion that actually works, Jess shares practical advice that bridges theory and execution.Whether you’re a technical founder hesitant to sell, or an early-stage investor looking for better GTM signals, this episode delivers actionable insights grounded in Jess’s experience as both a growth operator and former VC.🎯 What You’ll Learn • W...