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Podcast: This Is Working with Daniel Roth
Episode: Growing with style: How Patrice Louvet revived Ralph Lauren
Description: Patrice Louvet, president and CEO of Ralph Lauren, knows a thing or two about growing with style. He's taken the fashion house's global and digital reach to new heights, all while preserving the brand's iconic look. In this episode of This is Working, Louvet talks to LinkedIn Editor-in-Chief Dan Roth about marketing finesse, the subtle alchemy of brand evolution, and the art of keeping a legacy brand both relevant and authentic — and his management style.When Louvet took over Ralph Lauren had a storied past, massive brand recognition and a particularly valuable, one-of-a-kind asset — founder Ralph Lauren himse...