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Podcast: The Kara Goldin Show
Episode: 680 Jasmina Aganovic: Founder & CEO of Future Society
Description: On this episode of The Kara Goldin Show, we’re joined by Jasmina Aganovic, Founder and CEO of Future Society—a revolutionary fragrance brand using biotechnology to bring extinct flower scents back to life. With a background in chemical and biological engineering from MIT, Jasmina is merging science and storytelling to create a completely new genre in fragrance.During our conversation, Jasmina shares the inspiration behind Future Society, how she and her team are sequencing DNA to resurrect lost aromas, and why she believes biology will shape the future of beauty. We dive into the creative process behind craf...