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Podcast: The Unconventional Path: Entrepreneurship and Innovation Stories and Ideas.
Episode: EP-80 Rytis Lauris - Co-founder and CEO of Omnisend
Description: Today we are joined by Rytis Lauris - Co-founder and CEO of Omnisend. Omnisend provides e-commerce support for small and medium size companies. In this episode, Rytis and I discuss the importance of "owning" your customer and how in this digital era that is not as easy as it sounds. Rytis tells the story of his journey from starting a marketing consulting business, then launching a product that no one purchased, to learning how to listen to the market and developing a successful product that manages communication between e-commerce companies and their customers.
Check out Omnisend here:
www.omnisend.com
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