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Podcast: Beverage Trade Network
Episode: Straight Talk With The Buyer - Stephen Fahy: ABID Conference Episode #4
Description: In this Q and A session, we ask the buyer (The Retailer) direct questions. Questions like how distributors can train their reps, most effective merchandising that works in retail, elevator pitch for a new brand, how to help them when brands do not sell, how to get a floor display, how to build a strong relationship with them and more.
***About Stephen Fehy***
Stephen C. Fahy, DWS is the Sales Director and Senior Buyer at the Wine Library, and is passionate about the business of direct-to-consumer wine education and the complete customer service experience. He has proven to be a...