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Podcast: The SaaS Podcast - AI, Growth & Product-Market Fit for SaaS Founders
Episode: Sales Pipeline: 18 Months of Zero Deals Then 35 Meetings
Description: Egidijus Pilypas spent 18 months burning cash on outreach and didn't close a single deal. Every cold call, cold email, and RFP response failed because by the time Exacaster entered the buying process, competitors had already built trust. Founders will hear how he transformed a dead sales pipeline into 35 booked meetings at a single conference.
Egidijus reveals how a niche podcast for just 1,300 potential customers became his most powerful tool for building a pipeline, why co-authoring an industry book with 30+ non-client contributors established authority that B2B SaaS sales cold outreach never could, and the shift from 1-2...