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Podcast: Building your LeaderBrand - Personal Branding, Digital Marketing, Sales, Leadership & Linkedin for Expert Business Owners & Executives.
Episode: How to get started on finding your niche, with Amy Caiger
Description: Who are you and what do you do? It’s a question that can trigger a mental tailspin. If you struggle to stand out then maybe you need to think about picking a niche.  It’s hard to be everyone’s favourite and niching down can trigger a lot of doubt, anxiety and resistance.  This week my guest is Amy Caiger and Amy helps business owners work through the process of working out who they want to be and who they’re for.  About Amy CaigerI’m Amy and I’ve worked in market...