Want to create an interactive transcript for this episode?
Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 471: How product managers best interview users – with Steve Portigal
Description:
Mastering the art of customer conversations – for product managers
As a product person, you know or at least have heard how important it is to talk with customers. Also, if you are not a complete newb, you also know you can’t simply ask the customer what they want. Instead, what do you ask them—how do you conduct a customer interview?
We are about to find out from the go-to person on customer interviews, Steve Portigal.
Rich Mironov, past guest and CPO of CPOs, said that Steve is the go-to vetera...