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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 469: Voice of Customer in Product Design – with Tony Belilovskiy
Description:
How product managers can turn customer dissatisfaction into innovation
I am interviewing speakers at my favorite annual conference for product managers, the PDMA Inspire Innovation Conference. This discussion is with Tony Belilovskiy, whose session is titled “Voice of Customer in Product Design.” Tony will be sharing with us how you can turn customers’ perceptions (that is, their feelings) into numerical, objective data that can be injected into the product design and used as a business case for innovation.
Tony is CEO and Managing Principal at C3 Excellence, that empowers clients to develop transformational strateg...