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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 461: Customer use cases to guide product design – with Lilac Muller, PhD
Description:
Tips for creating customer use cases – for product managers
Today we are talking about how to create and use customer use cases to guide product design.
Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. She oversees product strategy, definition, and launch activities for Kymeta’s mobile satellite communications product line, which is making mobile broadband connectivity around the world ubiquitous.
Lilac has over 20 years of product development experience in the telecommunications, consumer electronics, and medical devices industries where she has led cradle-to-grave product development efforts, and she ho...