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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 450: The process that makes Thrive Market thrive – with Jonas Klink
Description:
Thrive Market’s VP of Product Management discusses mission-driven product process
Jonas Klink is joining us. He is the Vice President of Product Management & UX Design at Thrive Market, the health-first membership for conscious living. He is responsible for the company’s entire product portfolio, shepherding a lean virtual team of 10 Project Managers & UX Designers. He has established a system allowing the team to focus on understanding customer needs more deeply, creating Outcomes through hypothesis-based testing, and measuring progress through Velocity, Win Rate and impact towards their North Star Metric. In a minute, he will tell...