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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 446: Winning at new products – with Bob Cooper, PhD
Description:
Lessons from the discoverer of Stage-Gate for product managers
Today we are talking with a legend in product management. Our guest is Dr. Robert Cooper, who discovered the now famous Stage-Gate process and was named the “World’s Top Innovation Management Scholar” by the prestigious Journal of Product Innovation Management. Besides his best-selling books Winning at New Products and Portfolio Management for New Products, he has published more than 130 articles on R&D and innovation management. He is frequently helping organizations succeed while also holding the role of Professor Emeritus at McMaster University and Distinguished Resear...