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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 423: Transforming products into experiences – with Geoff Thatcher
Description:
Injecting the theme park industry’s experience model into product development
This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise, and experience power the most recognized and respected innovative companies in the world. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. I have enjoyed being a member of PDMA for more than a decade, finding their resources and network very valuable. Learn more about them at PDMA.org.
PDMA invited me to...