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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 376: The nuances of pricing B2B software products – with Chris Mele
Description:
What product managers need to know about value-based pricing
Today we are talking about product pricing, specifically the best practices for pricing B2B software products.
Joining us is Chris Mele, who has spent his 25+ year career in software products, with much of that time as a pricing specialist. He is the Managing Partner at Software Pricing Partners, which focuses on helping software companies develop better pricing strategies. The company has helped IBM, Dell, Cisco, HP, McAfee, Microsoft, and others.
Summary of some concepts discussed for product managers
[6:11] Who...