Want to create an interactive transcript for this episode?
Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 353: Mastering change – with David Schonthal
Description:
Combatting the forces that pull customers away from your product, for product managers
Today we are talking about a key challenge with product innovation—the change innovation necessitates. If there is no change, there is no innovation.
Helping us understand change and how to properly navigate it in an organization is David Schonthal. He is an award-winning Professor of Innovation & Entrepreneurship at the Kellogg School of Management where he teaches courses on new venture creation, design thinking, innovation and creativity. He has also been a practitioner of entrepreneurship and innovation for over 20 years, in...