Want to create an interactive transcript for this episode?
Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: TEI 313: Product Innovation Process – with Jean-Jacques Verhaeghe
Description:
What product managers need to know about the journey from idea to product
This is another episode in the series on the product management body of knowledge I’m doing every other week. We are exploring the Product Development and Management Association’s (PDMA) guide to the body of knowledge for product managers and innovators. If you are unfamiliar with PDMA, they are the longest running volunteer-led professional association for product managers, existing since 1976. We started in episode 307 with an introduction to the body of knowledge, explored strategy in episode 309, portfolio management in 311, and today we a...