Want to create an interactive transcript for this episode?
Podcast: Screw It Just DO It with Alex Chisnall
Episode: How an Iced Coffee Empire Sold to Soft Drinks Giant Britvic with Jim Cregan
Description: Starting from working in chilly weather as a labourer to dressing up as a mermaid and hosting major festival stages, Jim Cregan's journey is a rollercoaster of unexpected twists. Â After hitting a low point and deciding that festivals and labour weren't his calling, Jim headed to Australia for a breather. It was there, in a random petrol station, that he stumbled upon ready-to-drink iced coffee and fell in love with its coolness. Â Returning to the UK, Jim, along with his sister Suze, took a leap of faith and founded Jimmy's Iced Coffee in 2011. Before hitting the shelves of Selfridge's, they te...