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Podcast: Screw It Just DO It with Alex Chisnall
Episode: Changing Preconceptions with Plant-based Meat Alternative The Meatless Farm Founder Morten Toft Bech
Description: In this weeks episode, I welcome Morten Toft Bech, Founder of The Meatless Farm Morten and his young family were keen to reduce their meat consumption, but found a lack of tasty and inspiring plant based options were available to them. There in was born The Meatless Farm and a team of nutritionists and chefs were put together to launch a range of meat alternatives. In episode #213 we chat about: Taste, texture and sustainability Preconceptions, social media and Gen Z Competing and how to get your angle Let's StartUp!