Want to create an interactive transcript for this episode?
Podcast: Screw It Just DO It with Alex Chisnall
Episode: Using Influencers to Help Scale Your Business with Jürgen Degrande
Description: "I think influencers are a key driver in our brand building process. Today, you're talking a lot of start-ups and scale-ups, every euro we invest needs to come along with a certain return on investment and I think working with influencers, obviously targeted influencers, they can help scale your business, Build that awareness level on a very rapid basis, and add a considerable amount of investment. It's not a huge investment from going on the radio or TV campaigns but it does allow you, at an acceptable investment, to reach a larger audience." Jurgen and his two c...