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Podcast: Transfix
Episode: Supply Chain Decoded | Feat. Brian Asher, Hyway Transportation & FST Logistics
Description: What if the secret to solving logistics’ biggest challenges isn’t in tech, but in trust?
In this episode of Supply Chain Decoded, Jenni Ruiz sits down with Brian Asher, SVP of Logistics at Hyway Transportation, a subsidiary of FST Logistics. From courtside beginnings in the NBA to the high-stakes world of freight, Brian takes us through his journey into logistics, leadership lessons that shaped his ethos, and why joining an employee-owned company changed everything.
They dig deep into what sets Hyway apart—from a dual asset-brokerage model with dry and temp-controlled capabilities to a refreshingly real take on fraud in fre...