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Podcast: The CMO Podcast
Episode: Amanda Tolleson (Birchbox) | Building The Customer Experience
Description: This is a special episode of The CMO Podcast as it's our first show recorded in front of a live audience! Amanda Tolleson is the Chief Customer Officer for Birchbox and is on the Forbes Top 50 list! Birchbox is one of the first monthly subscription services that sends its subscribers a box of four to five selected samples of makeup. Amanda's purpose is not to figure out how to be the biggest direct to a consumer beauty box, but to build an experience for their customers.In this conversation, Amanda talks about how she took a bi...