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Podcast: The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX
Episode: The continued evolution of e-commerce with Eitan Koter, Vimmi
Description: With the rapid rise of shoppable video, AI-driven recommendations, and immersive technologies like AR and VR, are traditional e-commerce strategies becoming obsolete?
Today, we’re joined by Eitan Koter, Co-Founder and Co-CEO of Vimmi, a shoppable video SaaS company revolutionizing e-commerce. Eitan is also the host of the "Mastering eCommerce Marketing" podcast, where he shares insights from over two decades of experience in startups, public companies, and even a NASDAQ IPO. His deep understanding of e-commerce, technology, and entrepreneurship makes him the perfect guest to discuss how these worlds are converging to reshape the online shopping ex...