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Podcast: eCommerce Scaling Secrets by Alex Fedotoff
Episode: 1: How to Scale eCommerce Business to $6.5MM in 3 Years (with Chris Erthel)
Description: In this interview, we connected with Chris Erther, Co-Founder & CMO of Meller. In just 3 short years he scaled the brand to $6.5MM/Year in 3 years with performance marketing (mostly Facebook ads) at a profit.
We discuss the best scaling strategies for Facebook ads, how the marketing is changing, the best-performing ad format right now, why Chris learns from his competition and a lot more.
Chris has done quite impressive stuff in a very short timeframe:
- Co-Founder & CMO @meller
- Scaled the Brand From Zero to $6.5MM/Year in 3 years
- Runs 800 ads/ day...