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Episode: Wendyβs says it has no plans to raise prices during the busiest times at its restaurants
Description: Wendy's says that it has no plans to increase prices during the busiest times at its restaurants.
The burger chain clarified its stance on how it will approach pricing after the media picked up on comments by CEO Kirk Tanner that the company would test features like dynamic pricing at restaurants.
Companies like Uber have used dynamic pricing, or surge pricing, to moderate use by customers during the busiest days of the year, or when drivers or cars are in short supply during the day. Prices rise and fall with demand using that business model.
During a conference call with...