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Podcast: γ¬γ’γΈγ§γθ±δΌθ©± Daily News Article Podcast
Episode: Johnson & Johnson is getting rid of its script logo after more than 130 years
Description: Johnson & Johnson (J&J) is signing off on a new logo.
The healthcare giant said that it will replace the well-known signature script it has used since 1887 with a modern look that reflects its sharpened focus on pharmaceuticals and medical devices.
Johnson & Johnson itself narrowed its focus to pharmaceuticals and medical devices. The new look, which includes a different shade of red, aims to recognize J&Jβs shift into a βpure play healthcare company,β said Vanessa Broadhurst, a company executive vice president.
The signature logo was βone of the longest-used company emblems in the world,β J&J declared in a 2017 web...