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Podcast: RealTrending
Episode: Real CEO Tamir Poleg is betting on AI efficiencies to continue swift growth
Description: This week on RealTrending, Tracey Velt chats with Tamir Poleg, CEO of The Real Brokerage, about how AI is rapidly changing the real estate game — if you don't build it, then someone else will.
Tamir shares how Real is using AI to streamline operations, from an assistant answering thousands of questions per day to developing automatic broker reviews. He also discusses scaling without compromising culture, the evolving agent-client dynamic, and why brokerages must refocus on consumers.
Here’s a glimpse of what you’ll learn:
Real is both a technology and a real estate compan...