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Podcast: The EdUp Experience
Episode: LIVE from the InsightsEDU 2025 Conference - with Matthew Loonam, Lead Enterprise Executive - Education Vertical, LinkedIn
Description: It's YOUR time to #EdUpIn this episode, recorded LIVE from the InsightsEDU 2025 Conference in New OrleansYOUR guest isMatthew Loonam, Lead Enterprise Executive - Education Vertical, LinkedInYOUR host is Dr. Joe SallustioIn this compelling episode, LinkedIn's Matthew Loonam shares valuable insights about the evolving landscape of higher education marketing & student recruitment through professional social networks.Speaking from the InsightsEDU conference in New Orleans, Loonam reveals how successful institutions are embracing full-funnel marketing approaches that combine lead generation & brand awareness to drive enrollment growth.With six...