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Podcast: Agent Investor Podcast
Episode: Seller Appointment Mastery: The Truth About Motivated Seller Lists
Description: One of the most common ways to generate seller appointments is going after targeted lists of homeowners.
Whether it’s pre-foreclosures, divorce, probate, high-equity owners, or driving for dollars, marketing to an already-motivated seller base seems like a no-brainer.
After all, these aren’t random cold leads. These are potential sellers already in transition who would be interested in talking to an agent-investor. They seem like the easiest leads to generate and convert, right?
Wrong. While motivated seller lists are a good source of leads, they aren’t a magic bullet.
Each l...