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Podcast: The Programmatic Digest
Episode: 49. How To partner With Programmatic and Digital Media Vendors ft. Tyler Bryant
Description: This week we're throwing it way back to when we welcomed Tyler Bryant in the Sensei's Corner, at the time he was the digital media director at RPM advertising, which specializes in travel vertical and other highly regulated industries. They have a wide range of clientele that includes brick and mortar casinos and they produce television commercials for today's popular brand empires. We referred to the following articles/resources: [Critical Capabilities for For Ad Tech](https://www.gartner.com/doc/reprints?id=1-24PCEKKZ&ct=201130&st=sb) According to the Garter survey, 22% of...