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Podcast: Earmark Podcast | Earn Free Accounting CPE
Episode: Why CPAs Must Be 2.7x More Productive by 2035 (And How to Get There)
Description: What if private equity could transform accounting firms without sacrificing their independence? David Wurtzbacher, founder of Ascend, shares how his "anti-rollup" model allows firms to maintain their identities while accessing enterprise-level resources. Discover why transitioning firm leaders from client work to true CEO roles unlocks explosive growth, and how employee equity ownership creates alignment across organizations. With CPAs needing to be 2.7 times more productive by 2035, David reveals practical strategies for talent acquisition, business development, and technology that are helping mid-sized firms not just survive but thrive in an increasingly complex profession.Chapters(01:07) - Understanding Ascend's Vision
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