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Podcast: Modern Direct Seller Podcast
Episode: E238: How to Grow on TikTok - Direct Seller Edition with Keenya Kelly
Description: In this episode of the Modern Direct Seller Podcast, we’re joined by video marketing expert Keenya Kelly to talk all things TikTok—specifically how direct sellers can grow their businesses using short-form video. Keenya shares her journey from network marketing to becoming a TikTok powerhouse with over 10 million likes, and breaks down why TikTok’s not going anywhere, how its algorithm works differently than other platforms, and what kinds of content actually convert. You’ll learn how to create scroll-stopping videos (without feeling silly), how to repurpose content the right way, and why the goal isn’t to go viral—b...