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Podcast: The Programmatic Digest
Episode: 176. Choosing The Right Data Partner In The Crowded Programmatic Market
Description: This is the first episode in a special 3-part series sponsored by Drako! In this episode, I talk with Stewart Sullivan, CEO of Drako, about his journey from being a marketing student at Concordia University to leading a fast-growing programmatic data company. Stewart shares what it's like to work in ad tech as a former trader and why it's so important for media buyers and data partners to work closely together. You'll learn how Drako grew from just reselling a DSP to building their own powerful location data tools that help solve real problems for...