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Podcast: Grassroots Marketing
Episode: Flowerhouse, STAYME7O, and the New York Cannabis Market
Description: Greg Tannor, CEO of Flowerhouse, discussed the company's partnership with Carmelo Anthony for the "STAYME7O" brand. The brand emphasizes community giveback and coincides with the NBA 's Carmelo Anthony's Hall of Fame announcement. STAYME7O offers various cannabis options and collaborates with Holiday for vape products, aiming to complement Anthony's ventures and prioritizing athlete recovery. The brand is available in approximately 100-120 New York stores and utilizes marketing and budtender engagement.The interview highlighted Flowerhouse's focus on premium quality control and a curated, adaptable strain menu. Greg Tannor explained that Flowerhouse prioritizes quality control with multiple...