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Podcast: Taste Radio
Episode: BevNET Podcast Ep. 47: Klocked In -- Why Sparking Ice Is Looking for a Stablemate
Description: Kevin Klock, the president and CEO of Talking Rain, believes that while timing and some luck played a role in the remarkable success of Sparkling Ice, execution is the primary reason that it's currently a $600 million brand at retail. A focused business strategy and the development of a national DSD network and seasoned sales organization helped position Sparkling Ice for eye-popping sales growth -- 6,000 percent since 2010. But Klock, who joined Talking Rain in 2006 and took the helm four years later, isn't ready to take a victory lap; instead, he sees the brand as ready for a running mate, or two...