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Podcast: CEO Podcasts: CEO Chat Podcast + I AM CEO Podcast Powered by Blue16 Media & CBNation.co
Episode: IAM2491 - To Sign or Not? Uncovering the Cause
Description: Gresham Harkless reflects on day 164 of his journey as a franchise broker, centering his thoughts around a recent presentation on a sales mastery program. While the program initially caught his interest, he’s uncertain whether the $3,000 cost would effectively tackle his main challenge—consistently generating high-quality leads.
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Gresham recognizes a pattern of time constraints interfering with his goals and feels torn between needing more advanced sales training versus simply increasing lead volume and improving lead quality.Â
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Gresham leans toward exploring more targeted lead generation resources, specifically mentioning Alex Hormozi’s content, as potentially more impactful.Â
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Furthermore, he highlights the importance of understa...