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Podcast: My Favorite Mistake: Learning Without Blame in Business and Leadership
Episode: Avoiding Bad Marketing — Amber Gaige on AI, Family Business, and the Four Cs
Description:
My guest for Episode #313 of the My Favorite Mistake podcast is Amber Gaige, a marketing strategist, international bestselling author, and founder of Far Beyond Marketing. With over 20 years of experience, Amber helps entrepreneurs simplify their marketing and drive real results. She’s also the author of The Far Beyond Marketing Guidebook: Stop Being Duped by Bad Marketing, and the creator of the Four Cs of Effective Marketing Framework.
In this episode, Amber shares her favorite mistake—spending more than a decade working in a large, multi-division family business. While the experience taught her resili...