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Podcast: Startups For the Rest of Us
Episode: Episode 779 | 10 Myths Most SaaS Founders Believe
Description: Are common SaaS myths sabotaging your success?
In this episode, Rob Walling sits down with SaaS growth expert (and TinySeed Institute coach) Marc Thomas to break down ten persistent and damaging myths believed by many SaaS founders and why challenging them is key to scaling smart.
Topics we cover:
(4:52) – “I’m not good at marketing” is a lie
(8:48) – Top-of-funnel obsession
(13:12) – Lifetime affiliate payouts = profit killers
(18:21) – Hiring a marketing team too soon
(21:52) – Chasing new markets too early
(25:08) – Fear of sending more email
(27:36) – Chasing shiny growth hacks like programmatic SEO
(31:14) – Dismissing sales in favor of only self-serve
(35:10) – Av...