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Podcast: Let's Get Dressed
Episode: Meet The Brand Making UPF Clothing Chic
Description: This week Iām joined by one of my oldest friends, Emma Gerber, who just so happens to be building one of the most exciting brands in the suncare space. Claudent is designing stylish, elevated UPF 50+ clothing that not only protects your skin but makes youĀ wantĀ to wear sun-safe looks every day. We talk about the science behind UPF fabric, why most āsun-protectiveā clothes wash out after a few cycles, and how her brand is redefining fashion-meets-function.Shop Claudent hereĀ https://claudent.comGet 20% an annual membership of my new substack Let's Get Dressed h...