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Podcast: Product Mastery Now for Product Managers, Leaders, and Innovators
Episode: 546: Strategic foresight gives product managers a competitive edge – with Jod Kaftan
Description: How product managers can see around corners
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TLDR
In this episode of Product Mastery Now, I’m interviewing Jod Kaftan, service design leader at Launch by NTT Data and former head of product design and research at Oracle, to explore strategic foresight—a methodology that moves product managers beyond traditional road mapping to anticipate and shape the future their products will compete in. Jod explains how evidence-based imagination creates competitive advantage and shares practical tools for applying futuristic methodologies to product development, helping teams escape short-term thinking and posi...