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Podcast: The Employee Advocacy & Influence Podcast
Episode: How Capgemini Built Influence on a Global Scale With Joe Morris
Description: How do you evolve employee advocacy from content sharing into something that drives real business value? In this episode, Joe Morris, former Head of Social Media and Employee Advocacy at Capgemini, shares how he helped transform and scale one of the world's largest employee advocacy programs, supporting over 340,000 employees across global markets.Joe explains how Capgemini moved beyond "likes and impressions," why trust and leadership buy-in were essential from day one, and how an "impact score" added a layer of competition that kept teams engaged over time.You'll hear real-world stories, learn how...